When working on a marketing project for a small business and asking for the company logo, it’s pretty common to hear:
“We don’t have one.”
or
“The person who designed it doesn’t work here anymore.”
or
“Could you just scan it off my business card?”
That was the case with DeSales Catholic Bookstore. They had a logo on their business cards and flyers. But it was just the name of the company typed out, with a fuzzy graphic next to it.
While making their website and taking corporate photography, I designed a new logo. And with every logo I make, I made sure it would work on business cards, shirts, letter head, and signage. I also thought about different materials or backgrounds it could be placed on. For example, a logo has to have certain features to look nice when embroidered. And what if it’s on a dark or transparent background? What about wide or narrow spaces? All of these things should be considered when designing a logo that can be used for decades.
If your business needs a professional logo, contact Henderson Media.
Peace,
Matthew Henderson, owner
(417) 894-6433
Matthew@HendersonMedia.biz